TITLE:
DREAM CHIEF "LOVE ME BACK"
DISCIPLINES:
CREATIVE DIRECTION
VIDEO
DESIGN
PHOTOGRAPHY
YEAR:
2018
 
 
PRODJECT DESCRIPTION:
 
Absorb. is thrilled to once again release a new single "Love Me Back" from rising electro-pop duo DREAM CHIEF. Released as their fourth official single, "Love Me Back" represents a powerful, emotional turn in the duo's musical playbook, and a wonderful counterpart to their hit singles "Novocaine" and "Cant Shake U."

In order to create visuals that felt both beautiful and obsessive (like the song), we photographed numerous kinds of flowers through concave glass structures filled with water to ensure rich, tactile in-camera distortion of the images. The images were then digitally manipulated for color, motion, and depth. We love the results, which seem to combine a dark physical beauty with electronic edge.

"Love Me Back" was released in June 2018, and many have called the song Dream Chief's best yet.

Find out more about DREAM CHIEF at dreamchiefmusic.com.
 
 
 
 
PRODUCTION CREDITS:
CREATIVE DIRECTION / A&R OWEN THOMAS.
PRODUCED BY JARED SPARKMAN.
DESIGN & ABSTRACT PHOTOS BY SAM KAUFMAN.
ARTIST PHOTOS BY OWEN THOMAS.
LIGHTING DESIGN: OWEN THOMAS & SAM KAUFMAN.
STYLE BY OWEN THOMAS.
MOTION GRAPHICS & TITLES BY SAM KAUFMAN.
POST PROD / EDIT / COLORIZATION AT ABSORB.